Privacy Policy

1. Who This Policy Covers

This Privacy Policy explains how WAWADATA LTD, the company that operates Sweetie Ears ("Sweetie Ears", "we", "us", or "our"), collects, uses, shares, stores, and protects information when a parent or guardian uses the Sweetie Ears mobile app, website, support channels, or related services.

Sweetie Ears is an ear-training app for young children. A parent or legal guardian should create and manage the account. Children should use the app with parent or guardian permission and supervision.

2. Our Privacy Commitments

We build Sweetie Ears around data minimization. We aim to collect only what is needed to sign you in, run short learning sessions, manage subscriptions, keep the service secure, and respond to support requests.

• No targeted advertising to children.
• No sale of personal information.
• The Sweetie Ears app does not include third-party advertising or analytics SDKs.
• No public child profiles, social feeds, chat, or user-to-user messaging.
• No collection of precise location, contacts, camera photos, microphone recordings, or a child's real name unless we clearly ask and you choose to provide it.
• High privacy settings by default for children.

3. Information We Collect

The information we collect depends on the features you use. The current product is designed to use the following limited categories.

• Parent or guardian account information: email address, sign-in provider identifier, and the basic profile details, such as name and email address, that Google, Facebook, Apple, or another sign-in provider sends us when you sign in. We request only basic sign-in information from these providers, and we do not ask for access to your contacts, friends, posts, or other social content.
• Child learning profile information: age range or age, unlocked chord colors, session history, answer attempts, reaction timing, stars, streaks, and progress summaries.
• App and device information: app version, build number, timezone, crash or diagnostic data, security logs, and notification token if you enable reminders.
• Payment information: subscription status, product identifier, renewal state, and app-store or RevenueCat entitlement identifiers. We do not receive full payment card numbers from Apple, Google, or payment processors.
• Support information: messages, email address, screenshots or files you choose to send, and related support metadata.

4. How We Use Information

We use personal information only for the purposes described in this policy or as otherwise explained when information is collected.

• Create and secure the parent or guardian account.
• Provide learning sessions, progress tracking, streaks, reminders, and parent dashboard features.
• Manage subscriptions, trials, purchases, and account status.
• Respond to support requests and product feedback.
• Maintain security, prevent abuse, debug errors, and protect the service.
• Comply with legal obligations and enforce our Terms & Conditions.
• Improve Sweetie Ears using aggregated, de-identified, or privacy-preserving information where practical.

5. Children's Privacy

Sweetie Ears is intended for children, so we apply a child-protective approach across the service. A parent or legal guardian must approve the child's use of the app and may request access, correction, export, or deletion of their child's personal information.

Where laws require verified parental consent, such as the United States Children's Online Privacy Protection Act (COPPA), we will obtain it before collecting, using, or disclosing personal information from a child in a way that requires consent. In the United Kingdom, if we rely on consent for an information society service offered directly to a child under 13, we will seek consent from the holder of parental responsibility. In Canada, we treat children under 13 as generally needing parent or guardian consent unless the law clearly allows otherwise.

• We do not require a child to provide more information than is reasonably necessary to use the learning features.
• We do not use children's learning data for behavioral advertising.
• We do not let other users discover, contact, or view a child through Sweetie Ears.
• Sign-in with Google, Facebook, or Apple is for parents and guardians only. Children are never asked to sign in to a third-party account, and we do not collect information about a child from sign-in providers.

6. Legal Bases Where Required

Where privacy laws require a legal basis, such as the UK GDPR, we rely on the basis that best matches the feature: performance of a contract to provide the app, legitimate interests in security and product improvement, consent for optional notifications or marketing, and legal obligation where we must keep or disclose information. We ask for separate consent where required by law.

7. How We Share Information

We share information only when needed to provide and protect Sweetie Ears, or when required by law. We require service providers to handle information only for our instructed purposes and with appropriate safeguards. Any third party that receives personal information from us must protect it to a standard equal to this policy.

• Sign-in providers, such as Google or Facebook, to authenticate your account.
• Hosting, database, security, email, support, and notification providers.
• Apple, Google, RevenueCat, or similar providers for subscriptions and in-app purchases.
• Professional advisers, regulators, courts, or law enforcement where legally required or necessary to protect rights, safety, and security.
• A successor organization if Sweetie Ears is involved in a merger, acquisition, reorganization, or asset transfer, subject to this policy or equivalent protections.

8. International Transfers

Sweetie Ears may be operated from New Zealand and may use providers in New Zealand, Australia, the United Kingdom, Canada, Japan, the United States, or other countries. When personal information is transferred internationally, we use appropriate safeguards such as contractual protections, adequacy decisions where available, and vendor security reviews.

9. Retention

We keep personal information only for as long as reasonably needed for the purposes in this policy, unless a longer period is required by law, dispute handling, security, or accounting rules. When information is no longer needed, we delete it, de-identify it, or aggregate it.

• Account and child learning information is normally kept while the account is active.
• Security and diagnostic logs are normally kept for a limited period needed to protect and debug the service.
• Support messages and purchase records may be kept longer where needed for customer service, tax, accounting, refund, or legal reasons.

10. Security

We use reasonable technical and organizational safeguards designed to protect personal information. These may include encryption in transit, access controls, least-privilege permissions, secure credential storage, monitoring, backups, vendor review, and secure development practices.

No internet or mobile service can be guaranteed to be completely secure. If Sweetie Ears experiences a privacy or security incident that is likely to cause harm, we will assess it and notify affected users, regulators, or other parties when required by applicable law.

11. Your Privacy Rights

Depending on where you live, you may have rights to access, correct, delete, restrict, object to, or receive a copy of personal information. You may also withdraw consent where processing is based on consent, opt out of marketing, and complain to a privacy regulator.

These rights include, where applicable, rights under New Zealand's Privacy Act 2020, Australia's Privacy Act 1988 and Australian Privacy Principles, the UK GDPR and Data Protection Act 2018, Canada's PIPEDA and substantially similar provincial laws, Japan's Act on the Protection of Personal Information, COPPA, CalOPPA, the CCPA/CPRA, and other U.S. state privacy laws.

12. California and U.S. State Notices

We do not sell personal information or share it for cross-context behavioral advertising as those terms are commonly used in California privacy law. We do not knowingly sell or share personal information of children under 16. If this changes, we will update this policy and provide legally required choices before doing so.

13. Deleting an Account

A parent or guardian may request deletion of the account and the personal information linked to it at any time. Follow the steps on our Data Deletion Instructions page at sweetieears.com/data-deletion, or email privacy@sweetieears.com.

Deleting an account will remove or de-identify the parent account and child learning profile, including the information we received from a sign-in provider such as Google, Facebook, or Apple, except for information we must keep for legal, security, refund, accounting, or dispute reasons. We aim to complete a verified deletion request within 30 days.

Deleting your account does not cancel an App Store or Google Play subscription. Cancel paid subscriptions in the app store where you bought them.

14. Changes to This Policy

We may update this policy as Sweetie Ears changes or as laws change. If changes are material, we will provide notice in the app, by email, or by another appropriate method before the changes take effect where required by law.

15. Contact Us

For privacy questions, data requests, or child privacy concerns, contact us at privacy@sweetieears.com. For general support, contact support@sweetieears.com.